This grant funds travel for owners or next-generation leaders of family-owned flower shops to attend professional development events, fostering leadership, innovation, and sustainability in the floral industry.
Funder: American Floral Endowment
Due Dates: October 1, 2026 (Annual application deadline) | October 1, 2025 (Previous deadline)
Funding Amounts: Up to $1,000 per grant; awarded annually for educational travel related to professional development.
Summary: Supports multi-generational, family-owned retail florists with travel grants for leadership and business development events.
The McCarthy-Family Flowers Legacy Fund provides annual educational travel grants to owners or next-generation owners of brick-and-mortar, family-owned retail flower shops. The fund aims to strengthen family floristry businesses by supporting participation in in-person professional development opportunities such as regional, state, or national conventions. Through these grants, the program seeks to foster leadership, innovation, business sustainability, and succession planning in the floral industry, ensuring that family traditions in floristry continue to thrive.