Tourism Marketing Grant FY 2026-27
Forecasted
The Tourism Marketing Grant FY 2026-27 from the Tennessee Department of Tourist Development funds innovative marketing projects to boost Tennessee tourism and attract more visitors.
Funder: Tennessee Department of Tourist Development
Due Dates (Anticipated): August 2027 (application deadline, projected)
Funding Amounts: ~$1,500,000 total program budget; no fixed award cap; reimbursement grants (typically 50/50, 70/30, or 80/20 match based on county status)
Summary: Supports Tennessee tourism organizations in expanding marketing efforts to increase visitation and travel-generated revenue.
Key Information: Competitive, matching grant; only for marketing projects aligning with state tourism brand; top five county DMOs are not eligible.
Description
This grant program, administered by the Tennessee Department of Tourist Development, provides matching funds to eligible Tennessee tourism organizations to amplify their marketing campaigns, attract more visitors, and boost travel-related revenue. The grant is focused exclusively on marketing initiatives that align with state branding and strategic tourism goals. Funding is limited and highly competitive, with priority given to projects that demonstrate measurable impact and strong alignment with Tennessee's tourism pillars.
