Destination Specific Tourism Marketing Grant
The Destination Specific Tourism Marketing Grant supports destination marketing organizations’ promotion of specific South Carolina places to encourage tourism and demonstrate a significant return to the state.
Funder: South Carolina Department of Parks, Recreation and Tourism
Due Dates: July 17, 2026 (first review cycle) | December 1, 2026 (subsequent quarterly cycle, if funds remain)
Funding Amounts: Recurring funds available for disbursement at award; nonrecurring funds, if appropriated, available after SCPRT notification
Summary: Supports marketing tied to specific South Carolina destinations and intended to promote tourism and provide a significant return to the state.
Key Information: Financial information must be reported using SCPRT’s Destination Specific Reporting spreadsheet.
Description
The South Carolina Department of Parks, Recreation and Tourism (SCPRT) administers this grant for marketing focused on particular South Carolina destinations. Funding is governed by Provisos 49.2 and 49.16 of the state Appropriations Act for budget year 2026–27. The program aims to promote travel and tourism while demonstrating a significant return to South Carolina.
Destination marketing organizations are encouraged to support that case with samples of their marketing materials and research-based measures, such as occupancy rates, revenue per available room (RevPAR), and tax information. The program also requires financial reporting under its enabling proviso.
