The General Marketing to Attract Tourists Fund
This grant funds marketing and event projects by Pennsylvania tourism organizations to attract out-of-state visitors, especially those within a four-hour drive, and boost awareness of local destinations.
Funder: Pennsylvania Department of Community and Economic Development
Due Dates: Rolling (applications accepted throughout the fiscal year)
Funding Amounts: Award size not specified; varies by project scope and available funds.
Summary: Supports marketing and event initiatives by Pennsylvania tourism organizations to attract out-of-state visitors, especially those within a four-hour drive, and boost awareness of local destinations.
Key Information: Open to destination marketing organizations and tourism-related businesses focused on attracting out-of-state visitors.
Description
The General Marketing to Attract Tourists Fund is a broad funding stream within Pennsylvania’s Marketing to Attract Tourists Program. It provides financial support to destination marketing organizations and tourism-related businesses for projects that raise awareness of Pennsylvania destinations and execute events aimed at attracting out-of-state visitors—particularly the 72 million people living within a four-hour drive of Pennsylvania. The fund prioritizes marketing, advertising, and event support initiatives that align with the goal of increasing tourism-related economic impact.
Projects may include marketing campaigns, advertising, public relations efforts, and event support, provided they focus on generating overnight stays and drawing visitors from outside Pennsylvania. The ultimate aim is to boost awareness of Pennsylvania’s attractions and drive economic benefits to local communities.
