The NAACP Keep It Local Business Fund supports small business owners of color with grants, business promotion, and training to boost economic empowerment and community impact.
Funder: NAACP
Due Dates (Anticipated): November 2026 (Full application deadline, projected)
Funding Amounts: One-time $5,000 microgrant per awardee; typically 20 awards per cycle
Summary: Supports U.S. small business owners of color with microgrants, business promotion, and training to strengthen local communities and promote economic equity.
Key Information: This is a forecasted opportunity; dates and details may shift—check the program page for updates.
The Keep It Local Business Fund, run by the NAACP in partnership with the Nextdoor Kind Foundation and Hello Alice, provides microgrants to U.S. small business owners of color. The program aims to foster economic empowerment, strengthen local communities, and inspire positive change by offering financial support, public recognition, business promotion, and access to training resources. Each selected entrepreneur receives a one-time $5,000 grant, ad credits for promoting their business, and opportunities to participate in events and training programs.