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    RFA 0331 - New York State Grown & Certified Cooperative Marketing Program

    Supports NYS Grown & Certified participants in developing marketing and promotional projects to increase visibility and sales of certified agricultural products.

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    Funder: New York State Department of Agriculture and Markets

    Due Dates: June 1, 2026 (Questions submission) | September 30, 2026 (Full application deadline)

    Funding Amounts: Up to $10,000 per project; total program funding available is $500,000; reimbursement basis; no matching required.

    Summary: Supports NYS Grown & Certified participants with funding for marketing and promotional projects to increase consumer exposure and sales of certified products.

    Key Information: Funding is first come, first served; applicants must participate in the NYS Grown & Certified program.


    Description

    This program, administered by the New York State Department of Agriculture and Markets with partial support from the USDA Agricultural Marketing Service, provides grants to New York State agricultural producers, cooperatives, associations, and retailers participating in the NYS Grown & Certified (NYS G&C) program. The aim is to enhance the visibility, recognition, and sales of NYS G&C products through new marketing and promotional initiatives. Eligible projects include packaging redesign, print, radio, digital advertising, and point-of-purchase marketing that prominently feature the NYS G&C logo. All funded activities must adhere to program guidelines and licensing agreements, and are intended to generate lasting brand exposure.


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