RFA 0386 - 2026 Agricultural Fairgrounds Advertising, Promotion, and Education Program
Forecasted
RFA 0386 - 2026 Agricultural Fairgrounds Advertising, Promotion, and Education Program supports county and local fairs with advertising and education to increase visits and appreciation of New York agriculture.
Funder: New York State Department of Agriculture and Markets
Due Dates (Anticipated): July 2027 (Application deadline)
Funding Amounts: Up to $12,500 per eligible applicant; $625,000 total program funding
Summary: Supports advertising, promotion, and education that increase participation in New York State county and local fairs.
Key Information: Applicants must sponsor an annual agricultural fair or exposition and receive Article 24 premium reimbursements.
Description
The New York State Department of Agriculture and Markets administers this program to help county and local fairs increase participation through advertising, promotion, and education. It supports fairs and expositions that promote agriculture and domestic arts, with projects intended to improve public knowledge and appreciation of these activities.
Supported work includes traditional advertising, digital marketing, fair branding, and public education about New York’s agricultural economy. Projects should expand efforts to attract visitors, showcase local agriculture, and create meaningful, lasting recognition of the fair brand. Educational endeavors may also preserve and enhance New York’s agricultural and historical legacy. The program’s goals include more fair visits, increased fair revenue, and greater economic impact in New York State.
