Undiscovered SC Grant Program supports South Carolina communities in developing publicly owned tourism attractions that bring lesser-known local experiences to visitors and generate community spending.
Funder: South Carolina Department of Parks, Recreation and Tourism
Due Dates (Anticipated): June 2027 (Pre-Application) | August 2027 (Application)
Funding Amounts: Reimbursement of up to 50% of estimated expenses, capped at $200,000; projects completed within 24 months
Summary: Supports publicly owned tourism attractions that bring visitors and spending to South Carolina communities.
Key Information: Only county and municipal governments receiving $1,250,000 or less in Accommodations Tax distributions may apply.
The South Carolina Department of Parks, Recreation and Tourism runs Undiscovered SC to help communities develop publicly owned tourism products and attractions. It focuses on developing destinations whose historic, cultural, or recreational experiences are relatively unknown or underused, particularly towns, cities, and counties that lack the resources to realize their tourism potential.
Grants support the creation or expansion of viable attractions, including putting existing plans into practice or enhancing an existing tourism product. Projects are intended to add value to their communities, increase visitation to South Carolina, and generate visitor spending.